Notes on getting found and chosen
Plain-English writing on local SEO and AI search for business owners, not other marketers: what actually moves rankings, what AI assistants look for, and how long any of it realistically takes.
How long does SEO take for a local business?
A realistic, month-by-month look at when local SEO starts producing calls and leads, and why anyone promising instant rankings is guessing.
September 10, 2026Why your business doesn't show up on Google Maps
The real reasons a business is missing from the map pack: proximity, category choice, review velocity, and NAP consistency, and how to fix each one.
September 10, 2026How many pages should a small business website have?
Why the standard five-page small business site stalls in search, and how splitting services and areas into real pages changes what you can rank for.
September 10, 2026How to get your business recommended by ChatGPT
Practical steps to help AI assistants like ChatGPT and Perplexity name your business by name: structured data, consistency, real content, and reviews.